Pippa approached Whisper + Shout to create a brand identity for her new venture: a jewellery-making school and studio in the heart of Birmingham’s Jewellery Quarter.

The JQ Set would provide the space and community for professional women in their 20s-50s to expand their creativity, learn new skills and experiment with jewellery making techniques.

Through the Whisper + Shout process, we established a bright and playful creative direction, centred around an abstracted gem shape made up of geometric pieces that suggest construction paper and capture the essence of learning and play.

With a strong brand, The JQ Set has become a thriving hub for makers with a busy class schedule as well as several resident artists.