Visual Identity / Brand story / Brand guidelines / Brand collateral

The Drawing Rooms

About the project

We were approached by Cowork Inc to create a brand identity for a reimagined member’s club in central Bath.

We created a brand story and tagline to position The Drawing Rooms as a second home for the creative and the curious of Bath – a place hidden in plain sight from the crowds, where members can meet, explore new opportunities, grab a drink or simply find a moment of peace.

The brand identity takes inspiration from the building’s history, featuring a classical typeface considered ‘the Helvetica of its time’.